The Historical Evolution Of Gucci

- Jun 23, 2019-

The famous Italian fashion brand Gucci was founded in Florence in 1921 by Guccio Gucci. Its products include fashion, leather goods, shoes, watches, ties, scarves, perfumes, household items and pet supplies, etc. At present, Gucci belongs to the Kering Group. As a global high-end boutique group, Kaiyun Group brings together a group of well-known fashion, leather goods, jewelry and watch brands.


On June 20th, some social media platforms (Weibo and WeChat) in China about Gucci began to put on overlapping double G icons.


Since the advent of the double G icon in 2016, Gucci has only been applied to a variety of items. The change of the brand's classic double G logo from the original inverted design to the "overlapping" version may symbolize that Gucci will officially enter a new era, further serving the intellectual style and retroism advocated by Gucci.

Over the years ,the logo of Gucci has always paid tribute to the founder Guccio Gucci, but as time progressed, the double G icon also derived many different versions.